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NMN back on Amazon but FDA’s citizen petition response seen as a mixed bag for supplements

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October 13, 2025
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NMN back on Amazon but FDA’s citizen petition response seen as a mixed bag for supplements



In response to a Citizen Petition from the Pure Merchandise Affiliation (NPA) and the Alliance for Pure Well being USA (ANH) on the standing of NMN, the U.S. Meals and Drug Administration (FDA) just lately acknowledged that it had revised its interpretation of the race-to-market clause (that an ingredient that’s first a drug can not then change into a dietary ingredient).

The information was welcomed by NPA and ANH-USA as a victory for NMN, with Daniel Fabricant, PhD, NPA president and CEO calling on e-commerce platforms to instantly restore NMN merchandise to the market. Amazon removed NMN dietary supplements from its virtual shelves at the start of 2023, however several different NMN dietary supplements are now available on Amazon.

‘Substantial medical investigations’

“I feel we’re all questioning how FDA’s response impacts different components,” Rend Al-Mondhiry, accomplice at Amin Wasserman Gurnani, instructed NutraIngredients. “Stepping again and contemplating this problem extra broadly, FDA’s response is fascinating, if not mind-boggling. It’s uncommon that we see FDA change its place, and clearly it is a win for firms promoting NMN.

“Nevertheless, the company’s interpretation of ‘substantial medical investigations,’ appears to broaden utility of the drug preclusion clause, and transparency round when an IND [investigational new drug] was licensed will proceed to be a difficulty. So, all in all, it’s a blended bag when it comes to what FDA’s response means transferring ahead,” she mentioned.

In a press launch on Sept. 29, the Council for Accountable Diet (CRN) mentioned that the FDA response seems to broaden ‘substantial medical investigations’ by stating that early-phase or restricted research can confer drug firms with safety if the company deems them qualitatively necessary for drug improvement.

The company’s wording round ‘substantial’ is “completely improper”, mentioned Scott Bass, accomplice at Sidley Austin, LLP and one of many architects of the Dietary Complement Well being and Schooling Act (DSHEA). Whereas Bass mentioned he was “very impressed with FDA’s letter, all 26 pages, single spaced,” calling it “a significant shift of their method to DSHEA points”, he mentioned that the company is “100% improper” on using the phrase ‘substantial’.

In line with the statute (201 (ff)(3)(B)(ii)), dietary dietary supplements don’t embody “an article licensed for investigation as a brand new drug, antibiotic, or organic for which substantial medical investigations have been instituted and for which the existence of such investigations has been made public.”

In its response letter, FDA acknowledged that “substantial medical investigations” will not be nearly giant research but additionally research which are necessary and significant for growing new medicine. The Congressional sponsors of DSHEA have been clear that single-patient research or compassionate use instances don’t depend as “substantial medical investigations,” acknowledged FDA, however “some sorts of early research could also be thought-about ‘substantial’ attributable to their influence and skill to immediately inform drug improvement by offering important data that in any other case couldn’t be obtained.”

“Substantial doesn’t imply qualitative,” mentioned Bass. “100% improper. The rationale that phrase [substantial] was caught into the unique Waxman draft [of 201 (ff) 3] by us was to say it will possibly’t be a single individual research. That’s 100% the rationale. There is no such thing as a doubt in any respect about that factor.”

Loren Israelsen, founder and president of the United Pure Merchandise Alliance (UNPA) and a fellow architect of DSHEA, agreed. “That is finest learn as defending the incentives for brand new drug improvement. A one-person investigation that occurs to be a possible blockbuster might be extremely necessary when it comes to qualitative achieve of data,” he mentioned. “So, FDA appears to be defending the incentives in the event that they determine an N of 1 for a really fascinating drug candidate will get the advantage of the doubt, and that will exclude the dietary ingredient. I feel they [FDA] are studying that improper, and we should always take that up with them.”

The beginning date

There’s additionally consternation within the dietary dietary supplements business across the date from which an IND applies. The FDA response to the NPA-ANH petition acknowledged: “The related date for functions of the race-to-market clause […] is the date the article in query was licensed for investigation as a brand new drug, antibiotic or organic. The related date is just not the date that substantial medical investigations have been instituted or the date that the existence of such investigations was made public.”

Referring to ‘substantial’ and ‘public’ within the 201 (ff)(3)(B)(ii), Bass mentioned, “I wrote these two phrases. I imply, I personally wrote them. I bear in mind precisely after we put within the ‘substantial’ and ‘public’.”

Bass mentioned that the whole level of inserting ‘public’ into the statute was to keep away from someone claiming that one thing wasn’t a complement as a result of someone had filed an IND that no person knew about.

“So, in fact it’s the general public date that counts,” he mentioned.

Israelsen commented, “What we all know now could be that we’ll by no means know when an IND is permitted as a result of FDA can’t inform us. I don’t assume anyone within the room [in 1993-94] realized that when this was being negotiated. Had we identified, I can’t think about that we’d have chosen that method. However why in God’s identify couldn’t FDA have mentioned many years in the past, ‘Nicely, a part of the issue, of us, on this race to market is we will’t let you know the IND date.”

Israelsen mentioned that, satirically, there’s is lastly readability on how large a black field this IND state of affairs actually is.

“It’s regrettable that we couldn’t have had this dialog a really very long time in the past for the advantage of all sides,” he mentioned. “And I do assume going ahead we’re at a degree of convergence the place a whole lot of fascinating chemistry is now being checked out by pharma, dietary supplements and meals, and that we’re in a little bit of a bind right here.”

Advertising and marketing… lawful or not

One other bone of rivalry within the response from FDA is across the company’s reversal of its place {that a} dietary complement or meals will need to have been lawfully marketed earlier than the approval of a brand new drug. FDA acknowledged it will now not consider whether or not the dietary complement or meals was lawfully marketed when figuring out its standing beneath the race-to-market framework. Nevertheless, the FDA acknowledged that this advertising (whether or not authorized or not) will need to have occurred in america.

Rob Fried, CEO of Niagen Bioscience, which markets Niagen NR (nicotinamide riboside, one other type of vitamin B3 and booster of NAD+), mentioned he expects the FDA’s positions to be challenged.

“We discover the choice unusual,” he mentioned. “FDA is indicating that an ingredient now not must be ‘lawfully’ marketed. That’s a divergence from what many firms have understood. It’s tough to consider that Congress would have meant for an ingredient to be illegally marketed.”

Sidley’s Bass took a special perspective on the ‘lawful advertising’ interpretation by FDA, noting that previous to DSHEA there was no such factor as a dietary complement, so it couldn’t have been a lawful requirement.

“How do you then decide what was lawful in 1968 or 1980 beneath a legislation that stored altering, and particularly for 14 years when normal counsel of FDA invented the unsafe meals additive concept for dietary supplements? FDA threw that in to dam dietary supplements.” he mentioned.” And what’s good right here is that FDA is just not doing that, and I feel it’s in all probability a mirrored image of the present management of dietary complement folks [at FDA], nevertheless it’s additionally a sign that the Chief Counsel’s workplace is no longer following what I feel was an unlucky path for 20 one thing years.”

Concerning the advertising “in america”, Bass mentioned that FDA is “100% appropriate. It might make no sense in any other case.

“Should you’re speaking about an authorized drug or biologic IND, that’s all U.S. regulation,” he mentioned. “They’re not speaking about European or Asian INDs, and it will make no sense that they have been as a result of there’s no jurisdiction of FDA, and FDA doesn’t have possession of the IND data, so it’s completely logical.”

A want for extra readability and visibility

So the place does this depart us? All of the consultants interviewed for this text agreed that the FDA response does depart many questions unanswered.

“Sadly, I don’t know if it’s going to make it any simpler for firms to make selections on the right way to proceed,” Israelsen mentioned. “And what all people hoped for was to get the choice tree to be a bit of extra clear and visual so we will make smart selections.

“I assumed the best way the questions have been framed out by NPA and ANH, they did a extremely good job of being very exact about attempting to elicit solutions to questions that we’ve all had,” he added. “And I feel FDA ought to be credited with attempting to be equally exact in answering these questions, however I do assume this race-to-market goes to finish up in courtroom.”

AHPA’s stance

Graham Rigby, president of AHPA, mentioned his group appreciates the readability supplied concerning NMN dietary dietary supplements in addition to that FDA has retreated from sure earlier statements that presupposed to broaden the scope of the prior drug exclusion provision.

“Whereas this readability is welcome, AHPA has considerations about different points of the responses that don’t seem to mirror congressional intent concerning the prior drug exclusion provision,” he mentioned. “As well as, as FDA has now resolved different stakeholders’ citizen petitions on these points, which can appropriately end in litigation, AHPA seems to be ahead to the company’s decision of its longstanding citizen petition concerning modernizing 21 C.F.R. 101.4(h) to formally undertake Herbs of Commerce (third Version).”



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NMN back on Amazon but FDA’s citizen petition response seen as a mixed bag for supplements

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