Beneath a sneak peak at this yr’s program of in-depth sessions and panel discussions throughout the complete spectrum of lively vitamin, spanning subjects corresponding to market tendencies, regulatory challenges, personalization, thoughts well being, longevity and the feminine athlete.
The state of the market
Setting the scene for the summit, consultants will discover the rising demand for purposeful merchandise within the lively vitamin sector, pushed by more and more health-conscious existence throughout all demographics.
As shoppers more and more search focused options to assist bodily efficiency, this session will look at the newest information and tendencies driving innovation and reshaping retail methods.
Key insights will come from Stephen Daniells, editor-in-chief at NutraIngredients and Aishwarya Rajpara, guide at Euromonitor Worldwide.
‘Ageless’ consumption
With shoppers throughout all life levels searching for to remain lively and important, the idea of “ageless” consumption is redefiningthe lively vitamin area. Due to this fact this session will discover the newest science and product growth methods assembly the rising demand for longevity-supporting options, with a deal with areas corresponding to musculoskeletal well being, mobility, restoration and general vitality.
Audio system embrace Nick Morgan, founder and managing director of Vitamin Built-in, Sophie Chabloz, co-founder and chief science officer at Avea, and Sergej Ostojic, professor on the College of Agder.
Thoughts well being
With rising recognition of the function that cognitive wellness performs in bodily efficiency and restoration, thoughts well being is rising as a key focus inside lively vitamin. This session will discover the newest analysis and market tendencies driving innovation throughout stress administration, focus, sleep and temper.
Consultants will look at how elements corresponding to nootropics, adaptogens, purposeful mushrooms and probiotics are reshaping product growth and increasing the attain of lively vitamin. Insights can be shared by Gabriel Elmar Bene, CEO of Tyroler Glückspilze, Robin Gurney, director of MUSHEEZ, Eric Puro, co-founder and CEO of KÄÄPÄ Biotech, Simon Salter, co-founder of DIRTEA, and Kristiina Singer, scientific skilled at Biogena Group.
Innovation and funding
The innovation and funding session will highlight breakthrough concepts and applied sciences which are reshaping the sector, from novel elements and supply programs to new approaches in analysis, product growth and enterprise technique.
This session can be led by Marcus Iken, supervisor of analysis and growth at PM-Worldwide, Harini Venkataraman, affiliate analysis director at Lux Analysis, and Julian Weghuber, professor of molecular cell physiology on the College of Utilized Sciences Higher Austria.
Redefining weight administration
The method to weight administration in lively vitamin is present process a basic shift—from restrictive diets and fast fixes to inclusive, health-focused methods rooted in science and personalization. This session will discover the evolving narrative, specializing in metabolic well being, urge for food regulation and sustainable long-term outcomes. As GLP-1 receptor agonists acquire consideration, consultants will look at their implications for the market and focus on how manufacturers are innovating to ship.
Insights can be supplied by Paul Cotter, head of meals biosciences at Teagasc and co-founder of SeqBiome Ltd., Mark Gilbert, industrial nutritionist for The 1:1 Weight loss program by Cambridge Weight Plan, and Michael O’Leary, head of product at Elite Sports activities Vitamin (ESN).
The feminine athlete
As feminine illustration in elite sports activities reaches historic ranges, the necessity for tailor-made dietary methods is extra necessary than ever. This session will discover the newest science and innovation addressing the distinctive physiological wants of feminine athletes and lively people, protecting subjects corresponding to menstrual well being, PCOS, efficiency optimization and Relative Power Deficiency in Sport (RED-S).
Featured audio system for this session are Nicky Keay, honorary medical lecturer at College School London, Renee McGregor, sports activities dietitian and medical lead, James Morton, chief science officer at Science in Sport (SIS), and Steffen Oesser, director of the Collagen Analysis Institute.
Personalization and new applied sciences
As expertise transforms the way forward for vitamin, the shift from one-size-fits-all approaches to customized methods is accelerating. This session will discover how rising instruments corresponding to superior wearable tech, biomarker testing, AI-driven platforms and nutrigenomics, are enabling extra tailor-made, data-informed options.
The consultants will delve into how personalization is enhancing efficiency, restoration and long-term well being. Becoming a member of the session are Mariëtte Abrahams, founder and CEO of Qina, Femke Hoevenaars, senior scientist at TNO, Nathan Value, CSO at Thorne Healthcare, and Marimiina Pykälistö, consulting advisor at Génie Santé.
Navigating the noise: Important insights on advertising and marketing, regulation and social media
Manufacturers face growing strain to chop by misinformation and talk with readability and credibility, subsequently this session will discover the rising affect of social media on shopper notion, the challenges of sustaining regulatory compliance and the way manufacturers can construct belief by clear and efficient advertising and marketing.
Consultants will share methods for navigating the intersection of innovation, regulation and digital communication to drive accountable development in a saturated market. The session will embrace views from Luca Bucchini, chair of ESSNA and co-founder of Hylobates, Sunna van Kampen, founder and CEO of Tonic Well being, and Marit Veenstra, model and innovation strategist at The Wholesome Advertising and marketing Workforce (HMT).
